After graduating from Leeds College of Music – BA (Hons) Music Production, Nathan got his first role in the industry. Starting initially in sales, moved into label and product management at Essential Music and Marketing, a large UK distributor.
Nathan joined AWAL (then Kobalt Label Services) in 2015 as part of the marketing team, graduating to Head of Marketing in 2021.
Working as an integral part of the company as it developed into a leading recorded music company focussing on artist development and innovative marketing. Nathan has spearheaded campaigns for artists such as The Wombats, Lauv, Kim Petras, Pet Shop Boys, Everything Everything, Tom Misch, JVKE, Daði Freyr and more. Including multiple UK charting albums and singles.